This character model was made by Mateusz Wieczorek.
3D Artist at CD Projekt Red Mateusz Wieczorek presented a stunning 3D portrait of Ivar Evil-Eye, a former member of the Order of Witchers mentioned in The Witcher 3: Wild Hunt and featured in Gwent: The Witcher Card Game. The character model created by Mateusz looks incredibly similar to the NPCs encountered in The Witcher 3 and is based on a concept by Valeriy Vegera. According to the artist, this version of Ivar was sculpted in ZBrush, textured in Substance 3D Painter, and rendered with Marmoset Toolbag. To create the hair, the author also utilized XGen.
And here's the concept by Valeriy Vegera:
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